My aim for the brand is to create something that is can stand on its own separate from this exhibition and equally stand alongside the freud exhibition and any other.
To do this I will attempt to incorporate image.
Final Brand / I think this brand incorporates all the elements I initially aimed to have from design to culture. It is also minimal and effective with our overstating the central themes.
I centralised the face more and positioned the text off the edge of the smile, to give the image balance.
Above - Play with image and type, how to incorporate info and image effectively?
Image could be incorporated within the shape of the brand, and the info could be changed within the frame, and around the frame.
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